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The Fashion Buyer Toolkit
Break into the fashion buying world and get your brand in stores!
Whether you’re an emerging designer, start-up brand, or creative entrepreneur dreaming of seeing your collection stocked in leading retailers, The Fashion Buyer Toolkit was made for you.
This digital guide is your complete starter pack for navigating the world of fashion buying, building direct connections with buyers, pricing your collections correctly, and securing those all-important stockist deals, even if you’ve never pitched to a buyer before.
WHAT’S INSIDE:
A curated list of department stores, concept stores, e-commerce platforms, independent boutiques, and multi-brand showrooms.
Fashion Buyer Contact Tracker (editable Google Sheets template) to log your outreach, follow-ups, and feedback in one place.
Pricing & Margin Calculator Template (Google Sheets): work out your retail, wholesale, and profit margins clearly before you approach buyers.
Editable Line Sheet & Lookbook Templates to present your collection like a pro.
Trade Show Prep Checklist (Google Sheets) to help you stay organised ahead of show season.
Glossary of Buying Terms: decode the jargon like MOQs, sell-through rates, mark-ups, exclusivity deals, and more.
Rate & Margin Negotiation Guide: how to confidently discuss pricing, exclusivity, MOQs, and payment terms with buyers.
Preparing for Fashion Trade Shows & Showrooms Guide covering how to get selected, what to bring to buyer appointments, visual merchandising tips, and the best trade shows for emerging brands.
Editable Fashion Buyer Email Templates for:
Introducing your brand to a new buyer
Following up after a trade show
Pitching an exclusivity offer
Requesting feedback after an order meeting
WHO IT’S PERFECT FOR:
Emerging designers and fashion start-ups
Independent fashion brands preparing to sell wholesale
Creatives launching their first collection
Brands preparing for their first trade show or showroom
Fashion business owners ready to approach buyers and boutiques
No industry connections? No problem. You don’t need an agent, a PR team, or years of experience, you just need to know how to present your brand properly, price with confidence, and open those buyer conversations.
WHAT YOU'LL LEARN:
How the fashion buying industry works and who to approach
The different types of buyers and how to tailor your pitch for each
How to price your products for wholesale and retail
How to negotiate minimum order quantities (MOQs) and exclusivity deals
What buyers expect from a line sheet, lookbook, and trade show stand
How to stay organised with your outreach and follow-ups
The fashion buying jargon you need to understand before you pitch
The Fashion Buyer Toolkit gives you the resources, templates, and industry know-how you need to navigate buyer relationships and get your collections into stores, showrooms, and onto the radar of key fashion retailers.
Break into the fashion buying world and get your brand in stores!
Whether you’re an emerging designer, start-up brand, or creative entrepreneur dreaming of seeing your collection stocked in leading retailers, The Fashion Buyer Toolkit was made for you.
This digital guide is your complete starter pack for navigating the world of fashion buying, building direct connections with buyers, pricing your collections correctly, and securing those all-important stockist deals, even if you’ve never pitched to a buyer before.
WHAT’S INSIDE:
A curated list of department stores, concept stores, e-commerce platforms, independent boutiques, and multi-brand showrooms.
Fashion Buyer Contact Tracker (editable Google Sheets template) to log your outreach, follow-ups, and feedback in one place.
Pricing & Margin Calculator Template (Google Sheets): work out your retail, wholesale, and profit margins clearly before you approach buyers.
Editable Line Sheet & Lookbook Templates to present your collection like a pro.
Trade Show Prep Checklist (Google Sheets) to help you stay organised ahead of show season.
Glossary of Buying Terms: decode the jargon like MOQs, sell-through rates, mark-ups, exclusivity deals, and more.
Rate & Margin Negotiation Guide: how to confidently discuss pricing, exclusivity, MOQs, and payment terms with buyers.
Preparing for Fashion Trade Shows & Showrooms Guide covering how to get selected, what to bring to buyer appointments, visual merchandising tips, and the best trade shows for emerging brands.
Editable Fashion Buyer Email Templates for:
Introducing your brand to a new buyer
Following up after a trade show
Pitching an exclusivity offer
Requesting feedback after an order meeting
WHO IT’S PERFECT FOR:
Emerging designers and fashion start-ups
Independent fashion brands preparing to sell wholesale
Creatives launching their first collection
Brands preparing for their first trade show or showroom
Fashion business owners ready to approach buyers and boutiques
No industry connections? No problem. You don’t need an agent, a PR team, or years of experience, you just need to know how to present your brand properly, price with confidence, and open those buyer conversations.
WHAT YOU'LL LEARN:
How the fashion buying industry works and who to approach
The different types of buyers and how to tailor your pitch for each
How to price your products for wholesale and retail
How to negotiate minimum order quantities (MOQs) and exclusivity deals
What buyers expect from a line sheet, lookbook, and trade show stand
How to stay organised with your outreach and follow-ups
The fashion buying jargon you need to understand before you pitch
The Fashion Buyer Toolkit gives you the resources, templates, and industry know-how you need to navigate buyer relationships and get your collections into stores, showrooms, and onto the radar of key fashion retailers.